Butter Yellow Isn’t One Size Fits All: Why Understanding Your Colour Season Matters More Than Ever

As an image consultant, one of the first things I remind my clients is this: just because something is trending doesn’t mean it’s right for you. And this season, nothing proves that more than the rise of Butter Yellow.

From magazine spreads to high-street shops, this soft, creamy yellow is everywhere. It’s being hailed as the colour of the season—fresh, dreamy, and oh-so-chic. But despite its popularity, Butter Yellow isn’t the universally flattering shade it’s made out to be. In fact, yellow in general can be surprisingly difficult to wear—unless you understand your colour season.

Why Colour Analysis Matters

Colour analysis is the process of identifying the tones that best complement your natural features—your skin, hair, and eye colour. It’s about finding the colours that make your complexion glow, your eyes sparkle, and your confidence soar. Once you know your season (Spring, Summer, Autumn or Winter), everything from shopping to styling becomes easier—and infinitely more flattering.

Yellow is a perfect example of why colour seasons matter. While Butter Yellow suits some beautifully, others may find it dulls their complexion or clashes with their undertone. That’s because yellow comes in many shades, and each season has its own version that harmonises with its specific colour characteristics.

Here’s a quick guide to finding your perfect yellow:

🌬 Winter – Yellow Sorbet

For Winters, yellow needs to be cool, clear, and bright. Enter Yellow Sorbet: a slightly icy lemon shade that works beautifully with Winter’s high-contrast and vibrant palette. Think sharp lemon rather than soft butter.

🌸 Summer – Primrose Yellow

Summers suit soft, cool, and muted tones. Primrose Yellow is the perfect fit—delicate, powdery, and gentle. It complements Summer’s elegant, understated aesthetic without overpowering it.

🍂 Autumn – Mustard Yellow

Warm, earthy and rich—Mustard Yellow is an Autumn essential. Deep and golden, it echoes the season’s natural palette of turning leaves, roasted spices and burnished bronze. It’s the yellow that feels grounded and luxurious.

🌼 Spring – Daffodil Yellow

If you’re a Spring, you need warmth, brightness and lightness in your colours. Daffodil Yellow is a classic sunny hue that uplifts and energises—perfectly echoing the fresh, playful spirit of the Spring palette.

So… Should You Wear Butter Yellow?

If Butter Yellow happens to align with your seasonal palette—wonderful! But if not, don’t be discouraged. Fashion is meant to serve you, not the other way around. When you wear colours that harmonise with your natural tones, you don’t just wear an outfit—you wear confidence.

Not sure which season you fall into? That’s where I come in. Through a personalised colour analysis session, we’ll uncover the hues that truly bring you to life—whether that’s buttercream, banana, or bold sunshine yellow.

Let’s find your yellow. And more importantly—let’s find yourself in your wardrobe.
To book a colour or style consultation, get in touch!